Recruiting with social networks gaining steam
Filed under: Applicant tracking systems, In this week's e-newsletter, Latest News & Views, Online recruiting
Of all the tools available to HR pros and recruiters, which has the best shot of making it easier to recruit talented employees? The answer, according to HR:
Social networking Web sites.
Many HR managers think social networking sites like Facebook and LinkedIn are the new tool most likely to lead to better quality hires, according to a recent survey by PBP Media and Standout Jobs.
When asked which new trend will provide the best improvement to their recruiting process, the HR managers surveyed answered:
- social networking (33%)
- candidate relationship management tools (26%)
- search engine optimization for job listings (20%)
- blogs (5%)
- online video (5%)
- Twitter (2%)
- pay-per-click advertising (2%), and
- other (7%)
One other recruiting tool more companies are relying on this year: their current employees.
When asked where they plan to increase spending and focus in 2009, the top two responses: 22% of HR managers said referral programs, and 17% said internal transfers.
