Recruiting on Facebook Pt.2: Starting a group
Once youve set up your Facebook account, you’ll need a way to get in touch with other others. In this section I’ll tell you to set up your own group to do just that.
When youre logged in, click on the Groups link in the left sidebar, then hit the Create a New Group button. Then fill in the form that takes you to.
As youre deciding what info to add, think of the group as an extension of your corporate recruiting page. Include similar info and link to your main site.
Also keep in mind: Though older Facebook users are growing numbers, the sites core demographic is still college students and recent graduates. Make sure you tell them why working for you is a good opportunity for someone young.
What does a good recruitment group look like? The CIA has gotten a lot of attention for starting one. Heres what theyve got:
The page works because its simple. It gets right to the point about the organization does, and more importantly, why people should want to join.
Of course, you’ll want people to find your group. Have all current employees withFacebook accounts join. Then, we people look at their profiles, they’ll see a link to the group.
Also, you can go to groups you already belong to (see previous post) and invite their members to join yours.
Have you started a Facebook recruiting group? Tell us about it and post a link in the comments section.
Next: Tapping the resources on your Network’s page.
